I’ve been thinking about the idea of progressions on my mobile phone lately.
In football, one way that quarterbacks can run plays is to have a series of “progressions” in their head — take a look at the defense, snap the ball, then look at the main receiver — if they’re open, throw to that guy. If not, look to option #2, maybe another receiver. If #2 is covered, move on to the third option, maybe the tight end. And so on.
I was thinking about how I use my mobile phone apps when I’m out & about, and realized I have my own progression — and I bet everyone does, really.
My number one option is always e-mail. When I don’t have any new mail, I generally check Tweetbot. When there’s nothing interesting there, usually Reeder for news or Facebook. Those 4 apps I probably check into a dozen times a day. (If I’m being truthful, it’s actually a lot more than that, but it’s too embarrassing to admit. Shhhh.)
After that, a big drop-off, but a cluster of things that are either high value but lower frequency updaters (Tumblr, Instagram, etc.)
Then another drop off to stuff like news — maybe ESPN or Prismatic. If I’ve got more than a few minutes, waiting for the train or the dentist, might open up Pocket or Kindle to read something longer.
After that, who knows. Maybe a game. Maybe I’ll go accept a bunch of pending LinkedIn invitations. Maybe I’ll go through and clean up all the notification icons on my screen that have been torturing my OCD soul.
For me, it’s a very very predictable progression. And pretty consistent across mobile, tablet & laptop.
Is that your experience? Do you have a progression? Does it change during the day?