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I'm a partner at Greylock, former CEO of Mozilla, founder of Reactivity, dad, husband & nerd, among other things.

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    During a Square Board meeting, our newest Director Howard Schultz, pulled me aside and asked a simple question. ‘Why do you all call your customers users?’ ‘I don’t know. We’ve always called them that.’
    Nice piece from Jack on the tech industry’s use of the term “users”. We struggled with this at Mozilla all the time, since “customer” wasn’t quite right for us either. But important, and really like the tone of his memo to everyone @ Square. (and yay! hoping for more great stuff on his Tumblr.) Jack Dorsey: Let’s reconsider our “users” (via david)
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      From an office-wide letter Jack Dorsey sent to Square employees: I’d go a step further and rip out “our” from the...
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    15. kateportman reblogged this from jacks and added:
      Good reasons to use the term ‘customer’ instead of ‘user’
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